The Opportunities of Mass Crypto Adoption
by Marvin Dumont
One-fifth of Americans own cryptocurrencies, and three-fourth (74%) are aware of them, according to an April 2019 survey by HBUS. The crypto firm surveyed more than 1,000 respondents, and many said the potential of the technology, privacy, and security are cryptos’ greatest assets.
Apollo (APL) all-in-one privacy currency is positioned for more adoption in Africa after its recent marketing tour across the continent of 1.2 billion people. APL’s technology, privacy, and security are also its greatest assets.
The following are key factors to increased adoption of Apollo (and other cryptos):
- Retail use-cases
- Internet access
- Word-of-mouth marketing and social adoption
- Mitigation of risk/volatility (i.e., access to exchanges and stablecoins)
- Access to liquidity
- Favorable local conditions
As the industry matures, other solutions will be introduced such as custody solutions, insurance, and other products associated with traditional finance. But cryptos now offer a real opportunity for consumers, including Africans, to preserve (and grow) their purchasing power.
A few sub-Saharan African countries have some of the highest inflation rates in the world, and such conditions condemn most citizens to a life of poverty. For Africans, word-of-mouth marketing can boost crypto adoption: 60% of HBUS’s respondents said they chose a cryptocurrency exchange because a friend told them about it.
When people see their friends using something that works, they’ll use it too. Bitcoin adoption worldwide increased 70 times between 2012 and 2018.
While regulators in the U.S., India, and other nations are resisting the nascent technology, slow adopters could eventually pay a heavy price tag for buying programmable monies at high prices. It pays to adopt early and to realize price gains — as early Bitcoin investors can attest.
Physical assets meet the needs of conservative investors (e.g. real estate, gold, etc.). But many cryptocurrencies hedge against fiat inflation. It’s a case of limited supply meeting higher demand. Indeed, the new paradigm views fiat as merely government-manipulated paper that always lose value.
Aside from hedging, people worldwide clearly want frictionless and instantaneous transactions. It’s no surprise that Fortune 1000 companies such as Starbucks, Facebook, Microsoft, Office Depot and others are experimenting with Bitcoin payments. Large companies have the smartest managers in the world, which proves out cryptos’ advantages in a hybrid monetary system.
Investors can make money and lift others out of poverty. Unlike bureaucratic schemes, voluntary capitalism isn’t a zero-sum game.
Apollo (APL) all-in-one privacy currency combines features of mainstream cryptocurrencies in a truly private and unregulatable platform. With two-second block speed, APL is one of the fastest cryptos on Earth. The privacy platform lets “Apollonauts” transact and send data anonymously via Encrypted Messaging, Private Ledger, Decentralized Exchange, IP Masking 2.0 and Coin Mixing. Learn more at www.apollocurrency.com
